In support of nanotechnology incubator Nanoholdings, we secured and developed a TED Talk on an international scale that provoked a whole new way of looking at global energy and water issues.

what we did

We placed Justin Hall Tipping on stage at TED Global 2011 and in conjunction with the TED Global editorial team, developed a “moving talk” (as heralded by TED) about accelerating the development of nanotechnology projects by working with universities around the globe.

With more than 950,000 views, the talk continues to be a reference for inspiration on extraordinary breakthrough and the potential for positive, transformational solutions to our energy crisis. To continue the momentum and build further impact for the company, we also produced a secondary video that was highlighted on the company website. The increased attention helped to attract investor attention and investments of more than $20MM into the company.