Blue Practice
Scott Lang, Chairman, President and CEO of our client Silver Spring Networks, charges a 2012 prototype Toyota Prius Plug-in Hybrid Electric Vehicle (PHEV) yesterday in Redwood City at our press event. This is first time the car has been charged with a Silver Spring-enabled ClipperCreek electric vehicle (EV) charging station.
Last week, William McDonough gave an incredibly uplifting, engrossing, and emotional 3-hour deep dive discussion at West Coast Green. A great many of the stories and details his gave to the crowd, I’d never heard before and I’ve been working with Bill, William McDonough + Partners, and MBDC for a year now, which speaks to just how much depth Bill really has.
Don’t take my word for it, I encourage you to read this wrap up from California Home + Design – Optimism, Not Fear, The Theme at William McDonough’s West Coast Green Lecture
On a professional note, Bill’s talk included a wonderful moment of validation for our work here at Blue Practice. In a very natural way, Bill paraphrased part of a Financial Times article we secured for the launch of the non-profit Cradle to Cradle Products Innovation Institute (then the Green Products Innovation Institute). read more
All of us at Blue Practice love field trips. We have some of our best, most inspiring days when we get out of the office and meet people face-to-face to learn about them, their work and the way they view the world. On Friday, we had the wonderful opportunity to take a group of 12 visiting journalism, architecture and environmental studies students from the University of Kansas in Lawrence and their professor Simran Sethi, an award-winning environmental journalist and author, on a field trip to visit four of our clients — a “Green Business Crawl,” as one of the students, Meg Ruggieri, aptly called it. We went, by Bauer’s biodiesel bus, to see William McDonough + Partners, PACT at the offices of their design collaborators, fuseproject, Lemnis Lighting and Mission Motors.
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