BeeP Blog

We had a wonderful day with ALTe yesterday, who brought their plug-in electric Ford F150 to Sand Hill Road where we offered test rides to press, EV enthusiasts, the VC community and industry friends.

We also got to announce their partnership with Manheim to build out nationwide installation services for their system. Our coverage included a nice hit in The New York Times.

ALTe converts existing fleet vehicles to hybrid electric.  Turning a 14MPG truck into a 54MPG one is an amazing proposition – very excited for what’s to come with them!

CTO Jeff DeFrank with CalCars' Felix Kramer

Team ALTe aside the converted F150

Want to use your well-honed marketing and public relations skills to help save the planet?  Blue Practice is hiring!

We’re looking for the right candidate to join our merry band of communications do-gooders.  If you’re a great team manager yet not afraid to roll up your sleeves and do the work, if you’re a bulldog with the press yet well heeled in client relations, if you have a creative mind, a keen eye for details, a gift with the written word and a knack for what’s news, if you have a passion for sustainability and all things green, YOU might be the superhero we’re looking for.

Blue Practice is currently seeking an experienced PR/marketing pro to step into a SAE/Manager role and:

• Assist in overall public relations support for client activities including day-to-day account management and client communication;
• Help oversee account tactics, create and deploy creative programs and manage internal teams, projects and deadlines for agency and client deliverables;
• Conduct and manage strategic media relations outreach on behalf of clients; develop, drive and tell stories about client activities in select media outlets and facilitate interviews with clients;
• Build relationships with reporters and influencers of key business, industry and environmental publications;
• Write media alerts, news releases and other marketing and media materials as needed;
• Support and develop new business, participate in new business meetings and recruit clients as appropriate

Among our benefits we offer a competitive medical plan, 401k, and the chance to wake up in the morning and feel like a superhero.  If interested, please send a brief introductory email to jobs@bluepractice.com

Together with California’s cleantech industry and environmental organizations, we at Blue Practice are urging that you Californians vote “no” on Proposition 23!

Prop 23 will block the amazing progress made through AB32 last year by risking our leadership in cleantech, killing job potential in a high-growth area and turning the clock back on important climate change policies.

Stalling AB32 because unemployment rates are too high, and mandating that job rates have to reach practically their lowest rates ever before we institute these policies doesn’t make sense.  Cleantech is one of the few growing business sectors in California.  We’ve seen it firsthand with our California-based clients in solar power, LED lights, the smart grid, advanced biofuels, energy efficiency the EV industry, green products, and our venture capital partners who have literally put billions into these categories. Our little company is a small sliver of the thousands of jobs aided by developing this sector – and there’s potential for hundreds of thousands more.

California is already an expensive environment for businesses, but government support has helped keep an amazing talent base here, putting California on the cutting edge of the cleantech transformation.  Don’t make Blue Practice have to relocate to China. Let’s keep cleantech in California, please join us in NO on 23!