Press Relations
After decades promoting companies and causes, and with experience at some of the nation's top news organizations, we know what gets covered, and how to make your story heard. With our specialty in sustainable and renewable issues, our clients gain the inside track with a strong advantage in the green press.
Conference and Event Media Management
We excel at managing conference news and media experiences at green expos and industry events. Whether you represent a conference that needs to attract and care for attending media at an upcoming event, or are an exhibitor that wants to make a big splash at the next show, we are equipped to assist.
Corporate Communications
We find a voice for your company – and tell your corporate story – through speech writing, opinion pieces, white papers, and other contributed materials. We're also savvy with crisis communications, with a history helping companies build integrity and resolve solving problems and building trust and credibility.
Launches and Campaigns
As a start-up company or new brand, it is essential to build the company profile prior to a product’s debut. We’ve developed and launched more than 200 products and companies, such as Tesla Motors, Palm Treo, LEGO Mindstorms, and Sony – and can lend years of experience to your company debut.
Executive Coaching
Content and style come from leaders who best represent the brand. They do this naturally once we help develop a story and technique that works for the boardroom and resonates with your audience.
Intelligence and Reporting
In the changing media landscape of a Web 2.0 world, news comes constantly from expected and surprising sources. By staying involved in the world, we can help keep your company ahead of its competitors. Blue Practice's daily news monitoring allows your organization to be responsive to breaking news and ensure your voice gets heard. Strikingly clear and accurate materials help provide the information that initiates change. And an eye to your online identity helps positioning and brand development in ongoing communications.
